Virtual Press Office (VPO) is the global leader in online press office management and trade show news distribution solutions. Established in 1996, VPO invented the online trade show press office as an environmentally-friendly alternative to traditional paper press kits. A pioneer in the digital space, today VPO creates interactive online press offices for trade shows and conferences that centralize event content – from news releases and marketing collateral to multimedia and social media – in order to foster an engaging community experience.
Exhibitors and event organizers rely on us to deliver their content to media, industry professionals and consumers while providing reporting data to prove ROI and support a comprehensive event marketing strategy.
As the trade show division of PR Newswire, journalists and bloggers depend on VPO as a source of quality event news and multimedia content to inform their stories.
With nearly 20 years of experience in the events industry, we know how to connect event content to the audiences that matter. Our team is dedicated to our clients’ trade show success by offering cost-effective news solutions through a multi-channel distribution network, personalized account manager support, editorial counseling, and delivering measurable results. VPO is the trusted sustainable event marketing solution for thousands of organizations, including event organizers, trade associations, public relations agencies, and companies around the world. Virtual Press Office is a PR Newswire company.
Reach the world- Your VPO online Press Kit will not only reach the trade show's attending media but also thousands of journalists around the globe interested in your news.
Impact- Your company comes alive making use of multi-media, photos, demos, case studies news releases and invitations (not to mention saving a tree in the process).
It's what the journalists want- Nine out of ten journalists prefer an online Press Kit to traditional printed news resources.
"It has been so great working with the Virtual Press Office customer service team. They were very diligent in helping us with all of our online press kit needs! They have been a wonderful help to our team. Their excellent work ethic has made this partnership successful."
-Britania Weinstein
Public Relations Associate - SCS Direct Inc.
"We have been using VPO as our PR distribution source for years. We release new products once per year at the InfoComm 2016 International Trade Show, and having all of our press materials centrally available on the VPO press page is extremely valuable. Also appreciated is the high level of customer service we always encounter (including helpful reminder emails, clear instructions, and pointers for maximum exposure)."
– Emily Golding
VP of Marketing, Anchor Audio, Inc.
"Working with Chris Kenrick and the team at VPO/PR Newswire was a very pleasant experience. Their offering was packaged as a trade show add-on so I was skeptical at first. That skepticism disappeared as I saw just how many pickups our news release received both in relevant industry trade journals as well as general media websites and publications across the country. For a small investment, the exposure was incredible, and probably the single biggest payback of a much larger trade show investment. I'm planning to make this an important part of our monthly marketing platform moving forward."
– Mike Dziok
Marketing Director, Microdrones
"The press kit was very helpful, among other things, a handy place to keep documents, catalogues, etc.for the IBC and CEDIA events. The Virtual Press Office customer service team is always diligent and on-time."
– Vera Teslic
Editor-in-Chief, RT-RK LLC
"We have found VPO to be a valuable and integral element of trade show communications for our clients. It has a dynamic platform to effectively create brand awareness, communicate show announcements, and provide editors with a convenient tool to gather news. It addresses the key market trends and creates a venue to ensure show news can be used to drive booth traffic and, as importantly, keeps editors – whether they are attending the show or not – informed so our clients receive maximum editorial coverage."
– Patrick Brightman
President, 3E Public Relations
